Ep 82 – Building an Army of Brand Ambassadors
How do you grow your bank’s social media presence without relying on your bank’s own profiles? Most banks don’t – but in this episode, Chris and Dan explore a different strategy: using your own staff as influencers and brand ambassadors….
Ep 81 – Traits of a Successful Marketing Director
We’ve met a lot of bank and credit union marketing teams – and we’ve noticed some commonalities among those that see more success in their efforts. In this episode, we talk about the role of a marketing director (or VP, or manager, or any…
Ep 80 – Marketing in a Cookieless Future with Hollie Brown
Many community banks are missing out on valuable marketing opportunities. Statistics show that many community banks aren’t currently utilizing cookies, which used to put them at a disadvantage. However, with cookies being increasingly phased out,…