EPISODES

Ep 36 – Avoiding Quick-Win Marketing  To differentiate your community bank from competitors, it’s important to identify your “special sauce” or unique strength that attracts your target audience. By concentrating on a couple of key areas and…

Do you have clearly defined goals for your bank marketing efforts? The only way you can determine if your marketing is performing – and adding bottom line to your bank – is if you are tracking your progress against goals. Digital ads won’t work…

Ep 34 – Networking: The Power of Community for Your Career and Bank It’s a thing that some people live for, and others shy away from.  But the benefits of networking – for introverts and extroverts alike! – go beyond getting your bank…