EPISODES

You’re doing the media part. But are you doing the social part?

At most community banks, marketing puts out ads and tries to pull people in the door. Lending makes calls, shakes hands at Chamber meetings, and occasionally asks marketing for a brochure. Both teams are trying to bring more business into the bank, but only coordinate...

Last episode, we told you to go ask AI about your bank. If you did, you probably didn't love what you found. We gave you some actionable next steps, but we go much further into the "Now what?" this week. Most of the mass market AEO advice out there is written for...