Ep 39 – The Importance of Brand Voice
A great brand voice has the same effect as a finely-tuned orchestra playing an unforgettable melody. For your bank, this means memorable differentiation from your competitors. Developing your brand voice involves determining the right tone,…
Ep 38 – The Power of Connection with Neil Stevens
Connection – with your team, your bank, your customers, and your own self – is the key to great leadership and to creating a truly engaged team. It starts at the top. Your bank’s leadership needs to feel confident in and connected with the values,…
Ep 37 – The Secret Sauce of Recruitment with Allison McCutcheon Barcz
Ep 37 – The Secret Sauce of Recruitment Job seekers’ attitudes have shifted dramatically over the last few years – forcing changes to the hiring process. Applicants today have a different view of what they will and won’t accept in the…