EPISODES
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Ep 13 – Create Content that Speaks to Your Target Audiences
Consistent content marketing is the best way to connect with and understand your target audience – rather than getting left behind with outdated customer relationships and practices. Community banks – even small institutions – can embrace…
Ep 12 – An Industry Leader’s Outlook On Current Trends
Community banks are, essentially, small businesses whose product is money. As the economy continues to change and digitize at an ever-faster pace, it’s even more important to market your products, even if that product is just money. In this episode,…
Ep 11 – Answers to Essential Questions Around Your Marketing Budget
If you’re only spending 1% – 5% of your marketing budget on your digital presence, it’s time you start increasing that. With more community and megabanks competing, and more potential customers turning to the internet and Google searches to…