EPISODES
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Ep 86 – Banking on Knowledge: How Teaching Builds Trust
Financial education isn’t just about blogging — it’s one of the most powerful tools a community bank can use to connect with its audience, build trust, and drive long-term growth. And, it’s one that many customers are requesting – information…
Ep 85 – Turning Stories Into Strategy – Humanize Your Brand
Turning Stories Into Strategy: Humanizing Your Brand Think you need a massive ad budget to stand out? Think again. This episode is all about how community banks can turn everyday staff and customer stories into powerful, memorable marketing—while…
Ep 84 – Guerrilla Marketing – High-Impact Engagement & Tactics
Forget billboards and banner ads — this episode is all about unexpected, low-cost, high-impact marketing moves that big banks simply can’t pull off. Chris and Dan share real-life guerrilla marketing campaigns from community banks that sparked…