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Chris and Dan discuss the critical importance of business culture in impacting and enhancing marketing efforts. They explore how a positive internal culture can translate into authentic and engaging marketing & content that connects with audiences.
Highlighting real-world examples, they emphasize the value of genuine storytelling featuring employees and community activities. They also outline the significant role of leadership support in fostering a culture that reflects positively in marketing strategies, ultimately helping community banks to differentiate themselves and connect better with customers.
Topics Include:
- The Importance of Culture in Marketing
- Connecting Culture with Modern Marketing
- Key Points and Case Studies
- Leadership’s Role in Marketing
- Genuine Marketing Strategies
- Real-World Examples and Best Practices
- Engaging Your Community
- Final Thoughts and Invitation to Connect
Resources Mentioned:
- [email protected]
- Bank Marketing Minute Newsletter: bankmarketingminute.com
- Website: The Bank Marketing Show: bankmarketingshow.com